Free download
Break the backlog bubble and transcend administrative tasks, so that you can ultimately make a real impact with your product ownership.
Product ownership is an enormous field.
Where should you begin, if you are to master it? Many people begin – and sadly, end – in one particular place: the backlog.
Managing the backlog can give you a feeling of creating order out of chaos. Yes, the backlog can keep a Product Owner busy indefinitely. But it’s not where you want to spend most of your time.
A Product Owner’s job is to create a vision and strategy for your product. To make sure you have a good team with a sound roadmap that can get you towards that vision. To handle all stakeholders, and establish the right metrics.
The list goes on, and to do this successfully, you need the right skills for product management, leadership, and your specific product domain.
But most importantly, you need to understand your customers and have a passion for your role. You will need it, because your job is not easy, and it will make the biggest difference when it comes to bringing your product from good to great.
Ready to master the complexities of product ownership? Our ebook has you covered. Gain insights into visionary leadership, stakeholder management, and customer-centric strategies. A must-read for agile practitioners and project managers.
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